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notes
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When you
enter the Cunard Building at 25 Broadway, you'll find it awash in things
marine: starfish, seahorses, shells, sirens, an albatross, and the vessels
of Columbus and others. All are celebrated in paintings, murals, and
medallions.
The grandly presented theme underscores the power
and reach of the Cunard Line when its new headquarters opened in 1919. It
was a time when New York City also exercised great power and reach. The
metropolis had become the largest city and busiest port in the world.
The Renaissance-inspired limestone exterior leads to
a lavish vestibule and great hall where transatlantic voyages were booked.
Legendary sea creatures still flourish and Cunard's steamship routes
beckon on the walls.
Today we cross the oceans by jet, forcing Cunard to
downsize and abandon 25 Broadway three decades back. In 1976 the United
States Post Office leased the ornate first floor. This plebian use, fitted
out in a workaday, unsympathetic manner, has at least kept the magnificent
decorations on view and undamaged.
Built as a ticket office for the Cunard
Passenger Ship Line, the grand interior of the Great Hall shows how the
popular Beaux Art style was adapted to a new use. The architect
collaborated with muralist Ezra Winter to produce a decorative program
focused on shipping themes, set within a huge vaulted space that recalls
Roman bath buildings. In contrast to the ceremonial Great Hall, the
exterior is a simple Renaissance facade topped with a relatively
undistinguished high-rise. The Great Hall was converted into a branch of
the U.S. Postal Service in 1977.
Now a post office, the Cunard
Line building (1919) is at 25 Broadway. It was the Carpathia's
parent company. Cunard later merged with WSL with the former being
the senior partner.
Originally Cunard Building (offices),
25 Broadway, SW cor. Morris St. 1917-1921. Benjamin Wistar Morris,
architect; Carrere & Hastings, consulting architects. Great Hall:
ceiling sculpture, C. Paul Jennewein; ceiling paintings, Ezra Winter; iron
gates, Samuel Yellin. Interior: Conversion to post office, 1977, Handren
Associates.
Accompanied by its neighbors "this
Renaissance façade..surround Bowling Green with a high order of group
architecture."
"What matters most at No. 25…is
its great booking hall, with its elaborately decorated groined and conical
vaults. It was in this grand setting that passage on such liners as
the Queen Mary and the two Queen Elizabeths was purchased."
Source: A.I.A Guide To New
York City, 4th ed |